We’re at the crossroads between all our users’ needs, so our experiences cater to them all.

Some key opportunities stand out, expanding our experiences beyond the usual journey.

Needs

Diner needs
Restaurant needs
Personalized recommendations
Smart data to grow and improve
Relevant local inspiration
Connect directly to diners
More visibility, trust over food
Build relationships with diners
Focus on the food experience
Surprise and delight through food

Key opportunities

Remove decision stress

Inspiration
adapted to my situation
(group dynamics, location, mood)

Aspirations
attainablie in reality
(health, nutrition, budget)

Amplify the experience

Mealtime
as I imagined
(environment, social connection, memories)

Food
as the chef intended
(food quality, presentation, delight)